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By Regina Brown

As I was watching television late one night I began to notice a trend. While trying to find something worth watching I kept running across these infomercials and commercials offering all kinds of products. I mean, you could buy it all; from an egg cutter to a total body gym, late night television is your one stop shop.

Though these items ranged in price, use, and size – they all had the same common thread – a “thirty day money back guarantee”. This guarantee would need no explanation, hassle, or reasoning. If the product doesn’t fit your needs or live up to your expectations, simply return it and get your money back.

I started to think about a situation my friend Chris was experiencing. Chris and his female companion, Tracy, decided to try to give each other a month to see if they were compatible. If all does not go well they would let each other know that this is not for them without any explanation.

Just simply, “this relationship does not fit my needs”. To my amazement a lot of people are trying this approach these days. If the concept of “no explanation” is something easily accepted by the recipient, does the corporation also easily accept it? Is it possible to transfer this business concept to our lives of courting?

Just think of how great it would be to be able to stop seeing someone without using the familiar “it’s not you, it’s me” or making those dinner plans where you meet him or her there (in separate cars, so you can leave without having to ride home with them).

Paralleling our personal lives with Corporate America doesn’t seem too outrageous, seeing how background checks, credit ratings, and personal references have transferred over from the corporate world into the dating experience.

Chris was beginning to feel uncomfortable with Tracy. Though she was a very beautiful woman, he just wasn’t clicking with her. She was nice, intelligent, and funny but Chris just didn’t think they meshed well. So he told her, “This relationship doesn’t fit my needs”. Not only was this a shock to Tracy, it was also confusing. She wanted to know why. “

Why am I not up to your standards? What did I do wrong?” are just a couple of questions she asked Chris. “I don’t know, we just don’t click, besides I thought we agreed to not have to explain these things.” Tracy just bowed her head and walked out but to this day she still calls Chris to try to find out what went wrong. She also calls to tell him how she has changed a lot of things in her life.

I have found that this same measure is used in the business world. You can’t send anything back without filling out a questionnaire. They still want to know why their product didn’t work for you and what they could’ve done to improve it. They also have your name and contact information in their database. You will indefinitely receive mail, e-mail, and telephone calls about their special offers and new products.

They are ingrained in your life until they decide to stop. There’s really nothing you can do about it, besides tell them to put you on their “do not call list”. But it always seems like some calls slip through the cracks and some mail reaches your doorstep because it takes a while for their system to process your request. So you might get your money back but you can’t guarantee that your life will ever be the same.

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