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Celebrated Jazz Musicians Set for Two Unforgettable Days

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"Performances in Historic Fairmount Park at the 2004 Riverside Jazz Festival"

Riverside

The City of Riverside, California will play host to the Riverside Jazz Festival on September 25 and 26.

The 2004 roster includes a who’s who of world-renowned artists such as Grammy nominated saxophonist Kirk Whalum, distinguished guitarist Peter White, contemporary jazz guitar great Doc Powell and violinist extraordinaire Karen Briggs.

“The City of Riverside is a secret jewel of Southern California,” said Tiffany Jones, president of OneSource Marketing, Inc. and jazz festival executive producer. “To host a festival of this magnitude on the beautiful grounds of Fairmount Park is a way to share our secret and attract a diverse group of people with a universal love of great music.”

The two-day September music fest will debut from 1:00 to 9:00 p.m. each day at Fairmount Park, one of California's oldest parks. The Saturday, September 25 line up includes Peter White; accomplished jazz pianist Marcus Johnson; the twin forces of contemporary jazz, the Braxton Brothers; and Karen Briggs. The Sunday, September 26 show includes Kirk Whalum, Doc Powell; “the epitome of cool,” saxophonist Kim Waters; and the spicy Latin jazz ensemble, L.A. Mambo Combo. Attendees can look forward to a sample of the sounds from new CDs released by both Powell and Johnson. Check the website to find out about more artists to be added to the program.

The main festival grounds are surrounded by Fairmount Park’s historic band shell, Lake Fairmount, the boathouse and picnic area with easy access to specialty retail booths, a food pavilion, a Karl Strauss Microbrewery and other beverage stations, an on-site music store and arts and crafts dealers.

Ralph Nunez, new Director of the Park & Recreations Department for the City of Riverside says, “The Department is doing its part to spruce up the park grounds in preparation for the event.” Riverside resident and booster, a big jazz enthusiast and commercial real estate broker Mavin Dodge says, “The recent improvements to Fairmount Park are beneficial to the entry city, and will hopefully attract more events, like the jazz festival, to Riverside in the future.”

Several local businesses are taking part in Jazz Festival activities, starting with a free concert at Riverside Wednesday Night on September 22.

Festival sponsors include cable television and broadband giant, Charter Communications, Karl Strauss Microbrewery and the City of Riverside. Local business woman Silia Haitzi organizer of the Orange Blossom Festival (the city’s largest annual festival) is a significant supporter of the jazz fest and a concession partner. “The Jazz Festival is an excellent way to celebrate the arts and community in our great City,” said Jones.

“The Riverside Jazz Festival will be affordable fun for the entire family,” said Jones. Tickets prices are $45 per day for General Admission, $78 for a one-day VIP Pass and $160 for a one-day Platinum Pass. Weekend passes are $70 per person for General Admission and children's tickets (12 and under) are $20 per day. Group discount tickets are also available. Tickets can be purchased and printed online at www.riversidejazzfestival.com, by calling the box office at 951.780.8880 or at White Park (Riverside) and Top of the Line Tickets (Corona).

On site parking is provided for Platinum Pass holders only. For General Admission and VIP ticket holders, free park and ride services are available from the Downtown Riverside Metrolink Station, Riverside City College and at University Avenue and Main Street near the Downtown Pedestrian Mall.

OneSource Marketing, Inc. (OSM), the company organizing the 2004 Riverside Jazz Festival is headquartered in Riverside, California. The company specializes in integrated event, strategic and promotion marketing nationwide. OSM produces quality entertainment and consults with large and small businesses on a range of specialty marketing services. OSM recent successful events include the Sega of America NBA All-Star Weekend Celebrity Video Game Tournament and various global trade shows and consumer events for Hewlett-Packard Company's Media Group.

Fairmount Park has been a part of the Riverside community since the founding of the city in 1870. The famed Olmsted brothers of Brookline, Massachusetts planned the park's open space land design, and the Fairmount Park Committee strives to retain the prized natural look. Over the years the park has grown from 30 acres to over 200. It is remarkable for a California city park in that it has three lakes within its perimeter. In addition to the lakes, the park features a band shell, tennis courts, a playground, picnic facilities, rose gardens, fishing, a golf course, lawn bowling greens, barbecues and a restored historic boathouse.

For more information on the Riverside Jazz Festival, media may contact: Alison Jefferson at 323.931.6745 / press@riversidejazzfestival.com or Jalila Larsuel at 626.398.5028 / press@riversidejazzfestival.com.

For general information on the event, visit: www.riversidejazzfestival.com.

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